Guide

AI Search Readiness, in six chapters.

Everything the audit checks, explained so you could do it by hand. No promises about citations; this is about whether an assistant can fetch, read and understand your site.

  1. Chapter 1

    What AI systems actually fetch from your site

    Four kinds of crawler visit a site on behalf of AI products, and they are not one thing. Which one matters depends on what you want.

    Read
  2. Chapter 2

    robots.txt for AI crawlers, line by line

    How a crawler chooses which group applies, why wildcards catch more than you meant, and the two lines that matter for search.

    Read
  3. Chapter 3

    Server-visible content: what a fetcher receives before JavaScript runs

    Client-rendered apps send an empty shell to anything that does not execute scripts. Most AI fetchers do not. This is the single most common critical finding on builder sites.

    Read
  4. Chapter 4

    Entity and page markup: saying clearly what the site is

    Assistants and search engines identify a business from consistent names and valid structured data. Three places have to agree.

    Read
  5. Chapter 5

    llms.txt: what it is and what it is not

    A markdown map of your site for agents and documentation tools. Useful, cheap, and not a ranking signal. Here is how to write one honestly.

    Read
  6. Chapter 6

    Keeping it fixed: every prompt can undo the fix

    Builder sites are rewritten with every session. Watching the live site after each push is the only way to know a fix survived.

    Read

Shorter: the readiness checklist, and the documentation of how each check is measured.