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BulkAudits vs HubSpot AEO
HubSpot AEO is an AI visibility tracking inside the HubSpot suite, with a free grader. BulkAudits is an audit and repair service: it checks whether Google, shared links and AI assistants can read a site and opens the fixes as pull requests. They answer different questions.
HubSpot AEO, in its own words
“Track your AI visibility. Get recommendations to improve it.”
Quoted from www.hubspot.com/products/aeo on 2026-09-17.
Measures
- Brand visibility per prompt
- A graded snapshot of a site
- Recommendations
Price
$50 a month ($45 a month billed annually) with twenty-five prompts; the AEO Grader is free. Pricing page, as stated on 2026-09-17.
BulkAudits
We find what is broken in how Google, shared links and AI assistants read a site, then send the fix as a pull request you review. Built for sites made with Lovable, Bolt, v0, Base44 and Replit, and for the agencies that look after them.
Measures
- Access: can each named AI crawler fetch the site
- Receipt: do they receive real content
- Meaning: is the business and page declared clearly
- Google indexability, social previews, performance, accessibility
Price
Paid plans only, listed on the pricing page. No free tier.
| What it does | HubSpot AEO | BulkAudits |
|---|---|---|
| Tracks mentions and citations inside assistant answers | Yes | No |
| Reports share of voice per prompt | Yes | No |
| Evaluates robots.txt per named AI crawler, with the deciding line quoted | Partly | Yes |
| Checks what a non-JavaScript fetcher receives (empty shells) | No | Yes |
| Validates entity and page markup (JSON-LD, FAQ, canonical host) | Partly | Yes |
| Opens the fix as a pull request on GitHub | No | Yes |
| Re-checks the site after every push and reports regressions | No | Yes |
Capability rows for HubSpot AEO are read from its public site on 2026-09-17; “Partly” means the product describes recommendations or an audit in that area without stating the specific check. Tell us through the contact page if a row is out of date.
Pick HubSpot AEO when
Your marketing already runs on HubSpot and you want visibility tracking in the same place.
Pick BulkAudits when
You want the findings turned into code changes on GitHub and re-checked after every push, on a site you or your agency control.
Questions
- Do I need both HubSpot AEO and BulkAudits?
- Often, yes. HubSpot AEO reports what assistants say once they can read your site. BulkAudits makes sure they can read it, fixes what stops them, and keeps checking after every deploy. Neither replaces the other.
- Does BulkAudits track citations or prompts?
- No, and it does not plan to. AI Search Readiness checks access, receipt and meaning, and the repair changes code. It never claims a fix will get you cited.
- Is the HubSpot AEO price on this page current?
- It is what the pricing page stated on 2026-09-17. Check the linked page for the current figure.
HubSpot AEO is a product of its owner and is named here to identify what is being compared. BulkAudits is not affiliated with it.