Glossary

Schema Markup (Structured Data)

A semantic vocabulary added to HTML that helps search engines understand page content and display rich results.

What is Schema Markup (Structured Data)?

Schema markup is structured data vocabulary (typically JSON-LD) that provides search engines with explicit information about page content, enabling rich results like FAQs, reviews, and recipes.

Key Takeaways

  • 1.Schema Markup (Structured Data) is important for website performance and SEO.
  • 2.You can measure it using tools like BulkAudit and Google Lighthouse.
  • 3.Improving this metric can lead to better user experience and search rankings.

Learn More

Google Web Fundamentals

Related Terms

Related Guides

Browse Full Glossary

Explore all SEO and web performance terms

Test Your Schema Markup (Structured Data) Score

Use BulkAudit to measure schema markup (structured data) and other key metrics for your website.

Start Free Audit